KEY ACCOUNTABILITIES

⊙ Lead development of annual, and long term brand/business planning to achieve volume, share and profit results : Development of plans done in conjunction with cross functional teams

⊙ Provide strategic leadership on implementation of brand tactics : Lead to develop briefs for brand plan actions, and operational plan

⊙ Develop demand creation strategy and action plan with sound understanding of customers

⊙ Understand market including customers(pharmacists), consumers, and competitors through fine analysis of pharmacy and consumer data, and deliver into developing optimal strategies/ tactics into field

⊙ Communicate appropriately with sales force, distributors and trade to ensure a coordinated implementation

⊙ Execute periodic product and relevant disease training to sales force

⊙ Lead and guide the related parties (i.e. distributors, sales force, agent, KOL, and suppliers) to achieve of short and long term business objectives, sales, profit, inventory, and market share.

⊙ Be proactive to increase category sales with innovation launch/development through close communications with R&D and BD etc. internal cross functional teams

⊙ Experienced in various research, design of customer (pharmacist) & consumer communications, and PR

⊙ Implement processes that measure and/or ensure the delivery of the following : Volume and profit targets, A&P allocation, resource allocation and project management across the functions

⊙ Manage brand P&L, and maximize ROI : Ensure that all activities have system agreed measurements and post evaluation takes place

⊙ Control marketing expenditure to approved budget or mutually agreed forecast levels

⊙ Meet the legal and compliance requirement and ensure the practice is in line with Handok five value & SOP

- 제약 마케팅 또는 FMCG, 헬스케어 건강식품 등 마케팅 경력

- OTC(일반의약품) 마케팅 선호/ 영업 경력 우대사항) 

- 우대 사항: 비지니스 영어 구사(Speaking & Writing)

* 경력에 따라 Junior PM, PM or Senior PM 으로 채용 예정

JOB-HOLDER REQUIREMENTS

⊙ Bachelor degree in Business or science related fields (MBA, Pharmacist preferred)

⊙ Proven track record of relevant experience in pharmaceutical industry (OTC preferred, sales experience is plus) or FMCG

⊙ 3~5+ years of marketing experience preferred and job title would be determined by experience

⊙ Preferred verbal and written English skill

⊙ Strong leadership with maturity and strategic thinking

⊙ Strong interpersonal and management skills 

⊙ Innovative in approach and to translate plans into action 

⊙ High Energy and High Integrity & commitment

⊙ Good understanding of consumer/customer profile

⊙ Response promptly to market and trade.

⊙ Preferred in-depth understanding of OTC products, disease and market.

⊙ Preferred in-depth understanding of business practice of OTC industry.

⊙ Good at learning agility